Since the development of mobile devices, communication equipment suppliers are competing for their equipment is transferred to the user's life more closely portable devices. Hope to get more business in terms of growth and market share. Rumors about Apple iWatch and managed to Pebble are good examples . However , this name is different from device "Smile" smart watches positioning , which is already a smartphone equipped sports of PDAs, games, social networks and news channels function.
All I can think , do not think acting is rubbed in it. Smile SmartWatch has a fantastic industrial design, I had only seen in movies of this equipment , the employer is expected to put in versatile products and practices both internally and externally, to achieve a breakthrough in the field of consumer electronics .
Second, apparently , either to make smart watches appearance was cool, there is a sense of ingenious design, conduct of the trend value of personal computers, is also an important factor in whether to allow the acceptance on the consumer market. Bloomberg Business Week believes in technology that Samsung products in the past, the design, I did not have the consistency of their aesthetic achievements , the future Samsung Smart Watch is apparently to attract consumers to buy, we still have to view .
Bloomberg Business Week (Bloomberg Businessweek ) indicated that , in addition to foreign reports , Samsung will launch calls, e -mail and Internet access and other gear characteristics of the galaxy , many small family businesses already launched the first smart watches and other products, such as the launch of new projects Pebble Kickstarter . However, if the manufacturer of the brand of class technology such as Samsung is launching products smart watches but also show the market for smart watches will trigger a new wave of competition in the industry after the first line .
Theme product design , Smiling SmartWatch for both screens (dual screen) components . People use it as a larger area of the bracelet, the product is the prototype testing using a flexible screen Ituri . When the first version of C or monochrome screen , which has been replaced by a color OLED display.
When you need to activate the phone, the user simply raised his arms above will be followed by a screen lights up. When the wrist of the user was presented , following a screen lights up. SmartWatch outer edge using aluminum shell outer shell using a German company Schott special glass ( family S crystal glass then send Valentine Oh ), the waterproof and shockproof body.
Flexible source , California screens, this was explained as a four-year effort to co -founder Nick Koloskov :
" We had to use two flexible screens manufacturers, who are ready to become the first to eat crab market marketing partner for our commitment to the company , the delivery will be completed before the end of the year ( n ' the clock is not started at the beginning of the name) . "
Smiling and not as Pebble products in the configuration screen is comparable to the iPhone screen , the width of each side of the screen can display three sides of the iPhone 4S side on icon .According to Bloomberg (Bloomberg ) recently reported that Samsung Electronics will launch the first offer came smart watches society as smartphones, names Galaxy Speed 2 September 4 products , another manufacturer of mobile devices Apple (Apple iphone6) have also reported watches develop intelligent products ( SmartWatch ) watches brand manufacturers smart as wars break out, but if you manage to chip sales of watches in the general field of consumer electronics , or for exploring the nature of the contract products requesting side .
Therefore , Bloomberg BusinessWeek smart watches to consider whether these products will lead the future of a new wave of technology industry caused the explosion in sales. First on the visibility of the product and the current market, but consumers are still on the market today do not feel the need for a smart watch , but you can not ignore is that Samsung and the strength of the marketing of apple products to the influence of corridor especially the iPhone6.
In 2012 alone , for example, ads Samsung spent $ 4 billion , Apple spent $ 1 billion , but with Samsung, as well as advertising costs in 2012, there are still marketing costs and promotion are not included , if a portion of total advertising expenditure , the amount reached 11 billion dollars scale , which can be seen Samsung and Apple in the marketing of a product on the market is unknown , can show marketing efforts .
Although using a large marketing budget, the possibility of increasing the success of Smart Market Watch these products, but the average consumer to make smart watches really feel there is a demand , perhaps , in addition to their market value , function and appearance of the product itself is developed .
Functionally, if Samsung and other manufacturer brand smart watch that can go beyond the characteristics of the current smartphones with new features , such as Nike sports brand launch hardware giant has launched mobile gymnastics as Fuelband , with the self - monitoring these new features not yet seen on the market , which are made possible by large marketing budgets invested outside to see if one of the success factors of market sales .